Arrived earlier than expected
Honestly wasn't sure what to expect since I hadn't heard of Aurora & Belle before, but the order showed up two days earlier than the estimate. Everything worked exactly as shown in the product video. No complaints.
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Let your little one explore their imagination with the BellaPlay™ Kids Pretend Makeup Set. Packed inside a cute pink handbag, this playful set gives children everything they need for hours of pretend beauty play. With colorful cosmetics, brushes, and a fun portable design, BellaPlay™ encourages creative expression while keeping everything neatly organized between adventures.

✅ A Complete Pretend Makeup Collection: With eyeshadows, lipsticks, nail polish, brushes, and more, BellaPlay™ gives little beauty lovers plenty of ways to create different looks and invent their own stories.
✅ Encourages Creative & Imaginative Play: Pretend makeup play lets children experiment with colors, practice using different tools, and express their personalities while developing coordination through hands-on activities.
✅ Cute Handbag Design for Easy Organization: The charming pink handbag opens to reveal organized trays and a built-in mirror, making it easy for kids to keep their pretend beauty accessories together and carry them to playdates.

BellaPlay™ is more than a pretend makeup kit—it’s an invitation to create, explore, and play. The colorful accessories and adorable handbag make it exciting for birthdays, playdates, dress-up days, and everyday imaginative adventures. Everything stays together in one compact case, so kids can enjoy their own little beauty routine wherever they go.
| BellaPlay™ | Other Sets | |
|---|---|---|
| Complete Pretend Makeup Collection | ✅ | ❌ |
| Colorful Accessories for Creative Play | ✅ | ❌ |
| Portable Pink Handbag with Built-In Mirror | ✅ | ❌ |
| Organized Fold-Out Trays | ✅ | ❌ |
✅ Everything for hours of pretend beauty play: Colorful makeup pieces, brushes, and accessories give children endless combinations to explore while creating their own beauty stories.
✅ Designed for creative hands-on fun: Using the different brushes and accessories encourages children to practice coordination while expressing their creativity through imaginative play.
✅ Keep the whole set organized and ready to go: The pink handbag, fold-out trays, and built-in mirror make cleanup and storage simple while keeping the fun portable.

A: BellaPlay™ is designed for children aged 3 and up. Adult supervision is recommended during play, especially for younger children.
A: BellaPlay™ is designed primarily for pretend and imaginative play. Please check the product packaging and ingredient information before allowing any cosmetic product to be applied to a child's skin.
A: Yes. The compact pink handbag includes a handle, making it convenient for children to carry their pretend beauty accessories to playdates and family activities.
A: Yes. The fold-out design provides organized trays for keeping the different pretend makeup pieces and accessories together.
A: Definitely. The colorful accessories, adorable handbag, and imaginative-play concept make BellaPlay™ a fun gift for birthdays, holidays, and special occasions.
We are offering free shipping within Ireland for all orders.
We ship our packages with a Track & Trace code so you can always monitor your order.
You will receive the Track & Trace code via email within 1-24 hours after placing your order.
We want you to love every purchase from Aurora & Belle New York. If for any reason your order doesn't meet your expectations, you have a full 30 days from the date of delivery to return it for a complete refund — no questions asked.
Your satisfaction is our top priority. We've helped thousands of customers across the US find pieces they love, and if something doesn't work out, we'll make it right. That's our commitment to you — straightforward service, fair policies, and a shopping experience you can trust from start to finish.
At Aurora & Belle New York, your experience matters to us just as much as the products we offer. Whether you have a question about your order, need help with a return, or would like to know more about our collection, our support team is here to assist you.
You can reach us at any time through the contact form or by emailing info@aurora-mayfair.com. We aim to respond as quickly as possible, because your satisfaction is always our priority.
Rated 4.7 based on 3,218 reviews
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Mass production can imitate a silhouette, but it can never replace the soul of a garment. Our secret ingredient is the human hand — every stitch is guided with care, precision, and intent. Each design is strictly limited to just 10 pieces. Because anyone can produce a dress, but the feeling of true rarity cannot be manufactured.